Live in care is a little known option to using a traditional care home when your loved ones get old. The live in care hub was set up by a group of competitors to raise awareness of this fantastic alternative and of it’s many benefits.
The brand needed to have a light and accessible feel that was visually relaxing, allowing people to absorb the information they needed in order to make the care choice that was right for them.
Video has been a particularly important medium for this brand helping it connect with it’s clients on an emotional level and more practically help it to attract new carers.