Buump Active is the first social connection app in the WORLD designed to keep new mums active after having had their baby. It’s purpose is to look after their physical and mental wellbeing.

Buump Active was born to empower women maintain a healthy, energetic lifestyle during and after pregnancy.

Supported by Sport England, it gives them the tools to keep active at home, as well as create a network of other like-minded mums. Helping maintain their mental health and achieve their fitness goals.

The branding needed to reflect a sense of positivity and energy, the yellow highlight colour running through the imagery to give a sense of ubiquity.